Recraft Review: Features, Pricing & Alternatives

What is Recraft?

Recraft is an AI design tool built for professional designers. Its standout ability is generating true vector graphics (SVG) that you can edit in Figma or Illustrator, along with icons, illustrations, patterns and photorealistic images.

Recraft’s own models perform strongly on design benchmarks, and the tool focuses on brand consistency: you can create custom styles from reference images, set brand colours, and produce whole icon sets that match.

It also includes mockups, background removal, upscaling and an infinite canvas.

Key features of Recraft

• Vector generationCreate editable SVG illustrations, icons and logos.
• Custom brand stylesUpload references to create a reusable style.
• Icon setsGenerate consistent sets of icons in one style.
• MockupsPlace designs onto products like T-shirts and packaging.
• Canvas and editingInpaint, outpaint, remove backgrounds and upscale.
• Figma integrationUse Recraft inside Figma.

Who is Recraft best for?

• UI and brand designers who need vector assets.
• Marketing teams creating consistent illustrations.
• Merch creators making print designs and mockups.

Popular ways to use Recraft

• Icon sets: consistent icons for apps and websites.
• Brand illustrations: on-style artwork for marketing.
• Logos and marks: editable vector concepts.
• Merch and packaging: designs placed on mockups.
• Patterns: seamless patterns for backgrounds.

Recraft pricing (October 2026)

Plan	Price	What you get
Free	$0	30 credits per day; images are public; no commercial rights
Pro	From about $10/month billed annually	Private generations, commercial rights and monthly credits
Teams	From about $55/month billed annually	Shared credit pool, collaboration and SSO

Monthly plan credits do not roll over, but purchased top-up credits do not expire.

Recraft pros and cons

How to get started with Recraft

1. Sign up at recraft.ai.
2. Choose Vector illustration or Icon and describe what you need.
3. Create a custom style from your brand references.
4. Export SVGs to Figma or Illustrator.

Tips to get better results from Recraft

• Create a custom style from 3–5 reference images.
• Keep prompts simple for icons.
• Export SVG and finish details in Figma or Illustrator.

Recraft vs alternatives

Ideogram is better for text-heavy graphics. Adobe Firefly integrates with Illustrator. Canva suits non-designers.

See all best AI image generators.

Our verdict: is Recraft worth it?

Recraft FAQs

Pricing and features change often. Details on this page were last reviewed in October 2026. Always confirm current plans on the official Recraft website.