Make Review: Features, Pricing & Alternatives
Visual automation platform for building complex workflows and AI agents across 3,000+ apps.
What is Make?
Make, formerly Integromat, is a visual automation platform founded in Prague in 2012 and owned by process-mining company Celonis since 2020. It lets you design workflows, called scenarios, on a visual canvas with branches, filters, loops and error handling.
Make has added AI features including Maia, which builds scenarios through conversation, Make AI Agents, an AI toolkit, web search and an MCP server so AI assistants can trigger your scenarios.
It is often more affordable than Zapier for complex or high-volume workflows.
Key features of Make
- Visual scenario builderDesign workflows with branches, routers and error handling.
- MaiaBuild automations by describing them.
- Make AI AgentsAgents that reason and act across your apps.
- 3,000+ appsIntegrations plus HTTP and webhooks for any API.
- Data operationsTransform, iterate and aggregate data.
- MCP serverExpose scenarios to AI assistants.
Who is Make best for?
- Operations teams building complex workflows.
- Agencies automating client processes.
- Power users who want control at lower cost.
Popular ways to use Make
- Data sync: keep CRMs and spreadsheets in sync.
- E-commerce operations: orders, stock and invoices.
- AI enrichment: classify and summarise records.
- Reporting: scheduled dashboards.
- Agency automation: client onboarding flows.
Make pricing (October 2026)
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1,000 credits per month and 2 active scenarios |
| Core | From about $12/month | Unlimited scenarios and 1-minute scheduling |
| Pro | From about $21/month | Priority execution and advanced features |
| Teams | From about $38/month | Team roles and shared templates |
| Enterprise | Custom | Advanced security and 24/7 support |
Prices shown are for 10,000 credits per month; more credits cost more. Annual billing saves money.
Make pros and cons
Pros
- Powerful visual builder
- Better value than Zapier for complex flows
- Strong AI features
Cons
- Steeper learning curve than Zapier
- Credit usage can be hard to estimate
- Fewer app integrations than Zapier
How to get started with Make
- Sign up at make.com.
- Start from a template or ask Maia to build a scenario.
- Run once with test data and inspect each module.
- Schedule the scenario and monitor credits.
Tips to get better results from Make
- Use routers and filters to reduce credit usage.
- Add error handlers to critical scenarios.
- Test with small batches first.
Make vs alternatives
Zapier is simpler with more apps. n8n is developer-friendly and self-hostable.
See all best AI automation tools.
Our verdict: is Make worth it?
Make is the best choice for complex visual automations at a reasonable price. Expect a short learning curve.
Make FAQs
Is Make free?
Is Make the same as Integromat?
Make vs Zapier?
Does Make have AI agents?
Pricing and features change often. Details on this page were last reviewed in October 2026. Always confirm current plans on the official Make website.
Best Make alternatives
Activepieces
Open-source AI automation platform with flows, agents, tables and 760+ app integrations.
Bardeen
AI automation for sales and GTM teams: scrape websites, find and enrich leads, and sync them to your tools.
Gumloop
Multiplayer AI agent builder that lets anyone at a company build agents while IT controls access.
IFTTT
Simple no-code automations, called Applets, that connect 1,000+ apps, smart home devices and AI services.
Lindy
AI workplace assistant that handles email, meetings, research and busywork from Slack.
Microsoft Copilot Studio
Microsoft's low-code platform for building, publishing and managing custom AI agents and workflows.
